The world seems to love LG’s touchscreen goodness known to most as the Prada (KE850). With a 2.0 megapixel camera, 3.0 inch 240×400 pixel screen, Flash UI and luxury branding, over 1 million users have agreed with LG’s vision of a luxury touchscreen. In a global market filled with high-end devices competing in a spec war, LG’s attempt to fill the luxury niche has proven successful.

Since its March 2007 debut the Prada Phone by LG has been recognized as one of the world’s most sophisticated handset combining innovative design with technological breakthroughs including the first complete touch screen. This visionary approach by intimate and productive partnership from two vastly different industries became a platform for new design opportunities and opened doors to diverse multimedia experiences.